All American connects sales, costs, and inventory to report on margins.
A shared finance model gives every business line and storefront the same cost and margin definitions.
A margin report started with four exports.
Controller Matthew Elliott needed gross margin by business line and storefront. Orders, inventory, costs, and financials came from four separate systems.
Finance reconciled the records in a spreadsheet before every report, investigating costs whenever the systems disagreed.
“Within a few days we had all of our data centralized in one easy-to-use platform.”
The same definitions in every report.
deepgreen connects those sources in a shared finance model. The context layer stores the table relationships and calculations for cost of goods, gross margin, and inventory changes.
Reports use those definitions across business lines and storefronts. The team can follow inventory balances month to month and trace an unexpected cost back to its source record.
The same model supports deferred revenue reporting and customer cohort analysis.